
Hey, Meet Selene!
Founded in the spring of 2025, Selene Active was born from a deep desire to harmonize yoga, sustainability, and mindful living. Inspired by the goddess of the full moon, Selene symbolizes growth, transformation, and self-discovery. Guided by our mantra, “Grow into yourself,” we create more than yoga wear—we create a lifestyle that helps individuals step into their true selves with confidence, comfort, and care for the Earth.
Selene Active is a women-founded yoga lifestyle brand rooted in slow, mindful creation. We believe that fashion should be purposeful, not wasteful. That’s why we challenge the cycle of fast fashion, choosing instead to craft sustainable everyday pieces that minimize harm to people, animals, and the planet.
Our mission is simple yet powerful: to provide comfortable, eco-friendly yoga apparel while inspiring conscious choices that honor both personal well-being and collective responsibility.
At the heart of Selene Active are three guiding lights that shape everything we do:
“I” Energy – the spark of mindful self-discovery
“E” Plan – bold eco-innovation with purpose
“U” Club – a community of empowered changemakers
Together, these values redefine what wellness means: a holistic balance of self-care, sustainability, and unity.
Selene Active invites you to see yoga not just as a practice on the mat, but as a mindful way of living. By aligning self-discovery with sustainability, we aspire to build a community where wellness and responsibility move hand in hand.
With every breath, every pose, and every choice—we grow into ourselves, together.
✨Grow into yourself. Care for the Earth. Move with Selene.